Stüssy is a trailblazing streetwear brand that began in the early 1980s in Laguna Beach, California. Founded by Shawn Stussy, the brand started with hand-drawn logo surfboards and quickly expanded into apparel that blended surf, skate, and hip-hop culture. With its iconic signature logo and bold graphic designs, Stüssy became one of the first brands to shape what we now know as modern streetwear.